Re-aqua, the leading well-being and spas in the UK, joined forces with Dove, Unilever's best known skin-care brand to create an environment that encompasses both their philosophies to create a relaxing, pampering and rejuvenating atmosphere.

Stuff initially analysed the competition and scrutinized the customer base for re-aqua and Dove to ensure that the design would cater for the core customers of both the merging brands. The key to the complex design brief was maintaining the luxurious feel of high-end health spas, whilst remaining accessible to Dove's more self-confident and wider-ranged consumer market.

As a result, an accepting, amorphous environment has been created, using fluid textured walls and ambient lighting to both draw the customer in with ease and to mimic the effect of water. Dove's trademark white is softened with warm lighting and splashes of colour, nail bars and reception desks made bespoke to echo the curves of the walls. A testing table was designed to invite customers to play with the products that were produced uniquely for the Dove Spa environment.

Deemed a great success, they are currently looking to open more in the future.